Capturing ferry-traveller traffic before the terminal
A restaurant near the ferry terminal missing out on travellers who didn't know it existed.
Optimize for "food near Tsawwassen ferry" search intent and build a strong Google Business Profile.
GBP overhaul with wait-time-friendly messaging, photography, and location-specific keyword targeting.
Noticeable increase in pre-sailing and post-arrival walk-in traffic within a few months.